The New York Times recently published an article about gamification that also incorporates gamification to keep you reading. Now that’s meta.
via All the World’s a Game, and Business Is a Player – NYTimes.com.
Tag Archives: Gamification
University of Pennsylvania offering online course in gamification
Ken Werbach, associate professor of legal studies and business ethics at the Wharton School of the University of Pennsylvania, is offering a free online course on gamification. The course examines the use of digital game design to solve business problems. He provides dozens of examples of companies using game elements to promote customer-engagement, enhance employee-productivity, encourage sustainable behaviour change in areas such as health and wellness, and create a better environment in the workplace. Anyone can register for free at coursera.org/course/gamification.
University of Pennsylvania offering online course in gamification – Times Of India.
Gabe Zichermann: Rethinking Elections With Gamification
In the run-up to the 2012 election, various candidates approached me and my design firm Dopamine to discuss how gamification could be used to help them get elected. Although we ultimately lacked the time to do anything tangible, this year saw a number of gamified models used to drive success at the ballot box. These included consumer mini-games and volunteer “loyalty programs,” just to name a few.
Using gamification in this way — to sway consumer and employee opinion — is the principal discussion at events like 2013’s GSummit, and a major part of what our burgeoning industry works on. One area we haven’t had a chance to address yet is gamifying the electoral process itself — particularly voter turnout.
via Gabe Zichermann: Rethinking Elections With Gamification.
